What is search engine optimization - SEO?
More than 80% of Internet users rely on search engines and directories
to find information online.
Search engines utilize a complex set of rules known as algorithms to rank your website, that
continually develop as the internet changes. The exact strategy employed by search engines to rank pages is a
closely guarded secret, however we do understand what influences their
decisions. By targeting these areas of your website we can improve your good page rank in Google and other search engines for particular search queries (keywords).
SEO is not about tricks. It takes time, research, specialized skills, common
sense and an ethical balanced approach.
1) Your website MUST have relevant content
Your website content
and its relevance to the search query is the key to a high page rank. If your
website has the most relevant content, then you are likely to be
listed at the top. We can assist you with copywriting to ensure your content is keyword rich and well structured.
2) Your website design and code must follow certain guidelines set out by Google
We have robust knowledge of website architecture, programming,
marketing, SEO techniques and 'ethical' standards, guidelines and
proper practices as subscribed to by all search engines.
We help you with a new search engine optimised web design or website, or ecommerce store
to achieve a high page rank. We ensure your web design and code is search engine optimized. SEO web design for Adelaide, Brisbane, Gold Coast, Sydney, Melbourne, Perth and more...
3) You must regularly update the content and optimize
your website for a high page rank
The internet is an organic environment
constantly changing. As your competitors update their sites so must you to stay on top. We can assist you in updating your site content and code to ensure you have favorable page rank result.
What is search engine marketing - SEM?
Search engine marketing includes boosting your organic search listing and managing paid search
listings. Having a comprehensive search engine marketing strategy is
essential for your website.
Effective SEM begins with research, planning,
assessing goals and targets. This builds a strong foundation to work
from, the campaign then has direction and focus.
We can help you build links to improve your page rank and
with Google Adwords™ (pay-per-click) campaign management.
1) Link building is essential to obtain good page rank
Think of it as the
online version of public relations. Your site must have a good
relationship with other highly placed and authoritative sites with
relevant content. This can include incoming linking,
online articles and independent reviews between websites, directories, forums and blogs.
Basically the Internet is a popularity contest and
a link is a vote. These links will not only boost your PageRank but will bring customers
directly to your site.
Successful link building is a
continual process that provides the opportunity for significant results
online. We are partnered with experienced link building companies who guarantee top results and value for money.
2) Using Google Adwords to get ahead
Pay Per Click (PPC) advertising is one of the
most cost-effective online marketing solutions for your business. Benefits of Google Adwords & PPC include:
- Generates immediate traffic.
-
Highest bidder for a keyword or phrase will be ranked
the highest on the search results page.
-
Extremely flexible - keywords / phrases
can be adjusted, added or deleted according to current market
conditions.
We are partnered with qualified Google AdWords companies with over 7000
customers. Together we work to ensure your pay-per-click campaign is
correctly managed to maximize your return on investment.
Let J6 help you get SEO results for your website
Contact us today about your website redesign. We will boost your google rank.
Our websites get results in Google!
Just look at these page 1 page rank results our customers websites have achieved. The images show highlighted the position of the websites we designed along with the relevant keywords searched. (If its too small simply right click and select "view image" or "open image in new window" to enlarge).
apal.com.au - keywords "plant testing" or "soil testing" - google results page 1
themagicshop.com.au, thejokeshop.com.au and magician.com.au - keywords "magic shop" and "joke shop" and "magician"- google results page 1
christineharris.com.au - keywords "children's author" or "kids jokes" - google results page 1
gardensaustralis.com.au - keywords "landscaper adelaide" or "garden design adelaide" - google results page 1