Quick ways to build links through directories

Search Google to find:

1. General website directories (ie search for "directory")
2. Directories specific to your service area (ie search for "directory Adelaide")
3. Directories specific to your industry (ie search for "directory weddings")

Adding your website listing to these directories can assist your page rank and visibility on Google's listing for your keywords.

Before submitting to a directory check:

• Is the directory indexed by Google? Check by searching "cache:www.directoryname.com.au" (insert the directory name). Also check the category you want to put your site in is indexed (ie "cache:www.directoryname.com.au/florist/"). If the directory is not listed - don't bother adding your site for SEO purposes.

• Check the last time the directory was indexed. It should be less than 2 weeks. Stale website links wont help your SEO.

• Check how many pages are indexed? Check by searching "site:www.directoryname.com.au". The more pages indexed the better. 

• Check for human review. Generally, if a directory is does not “reject” listings this means there is no human-review of your submission. Human review directories are generally better for SEO.

Try these directories to start with »

Check what directories and link sites your competitors use

Check what directories and other websites your competitors are listed in by searching:

• "linkdomain:www.competitordomain.com submit"

• "linkdomain:www.competitordomain.com suggest"

• "link:www.competitordomain.com"

How to get other links to your website

• Submit press releases to PR sites. 

• Submit articles. 

• Create a Facebook business page, collect fans and link then to areas of interest in your website.

• Ask your manufacturers, retailers or other business partners to link to your site. Swap links with them. But ONLY swap links with relevant websites that will send you traffic. Try to get links from within the content of relevant content pages. Do not try to get links from pages that list hundreds of off topic link partners.

Things to avoid when link building

• Do NOT submit your site to 200 paid directories.
• Do NOT submit your site to a website that submits to 100s of directcories for you.
• Avoid link trading hubs and networks.
• Do NOT send out link exchange emails mentioning your PageRank with no personal names, contact numbers etc. 

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